Further Education Marketing Specialists

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We have extensive experience of developing marketing strategies for Further Education colleges supporting strategy and implementation. A key part of our service is to evaluate current position, develop a robust marketing strategy, recruit the right skillset and develop an implementation plan that includes SLT and Governor reporting - ensuring that marketing encompasses the whole organisation.

This has included:

  • Market insights and perception research
  • Evaluation of the learner journey (awareness through to graduation)
  • Development of core market proposition(s)
  • Brand development (to support the proposition)
  • Promotional and communications campaigns (to communicate the proposition)
  • Monitoring and evaluation frameworks (to assess impact)

Recent Clients:

  • Sparsholt College
  • Andover College
  • Bromley College
  • Berkshire College of Agriculture
  • Basingstoke College of Technology
  • Richmond upon Thames College
  • South Thames College

Fiona Carthy has also been the lead consultant on national research for the Further Education sector producing the following influential reports:

·       Employee Perceptions of FE

·       Employer Perceptions of FE

For more information about our work in the FE sector email fiona@carthycommunications.com or contact us using the online form