News – Carthy Communications

Fiona Presents on Research, Benchmarking and Data Analysis

24th April 2020 | Fiona Carthy

I was delighted to present at this new conference hosted at Dulwich College in London. My focus was on creating a strategic marketing strategy using an evidence based approach. I outlined the important of market research to assess your current market position and understand your audience, why benchmarking is a tricky business in the education … Continued

FE Benchmarking Research

31st March 2015 | Laura Boundy

About the Survey Completed by 122 marketing leads representing 36% of colleges in the UK Endorsed by the College Marketing Network Completed in 2015 Key Findings 95% of those leading marketing departments held a relevant academic and/or professional qualification However, only 36% of those on the college executive with responsibility for marketing have any professional … Continued